Sam Seo, the director of metaverse-focused blockchain Klaytn Foundation believes widespread adoption of the Metaverse will be “easier” if Web2 companies integrate the tech with their products and services.

Speaking to Cointelegraph during the Korea Blockchain Week (KBW) on Aug. 8, Seo suggested that Web3 Metaverse projects generally have issues attracting a mainstream audience, as normal people often have a hesitancy to use new technology from companies that they have never heard of.

“Even though it's hard, adapting Web3 technologies to Web2 platforms could be a way to bring mass adoption,” he explained.

Klaytn’s blockchain is primarily geared towards hosting Metaverse, GameFi, and creator economy applications, and is one of the biggest projects of its type in South Korea.

During a presentation at KBW, Seo said the team is hoping to scale up its transaction throughput and while also bringing the cost of transaction fees down.

“We're smart enough to know that people are still hesitating about using this platform because anyway, they have to pay something right. So we believe that gas fees should be as low as possible. So they can have the people enter this area. That's our thought. And that's why we are trying to reduce the gas prices,” he said.

Related: Major crypto exchange announces its arrival in the metaverse

Seo also revealed that Klaytn will roll out an open-source Metaverse package with tools for builders to foster development on the blockchain later this year.

[Klaytn at #KBW2022]We hope you enjoyed Sam Seo's Keynote speech, here's a short recap of what he shared: Why choose #Klaytn Open Source package for the #Metaverse Upcoming events #KlayDevDay #Klaymakers22 Klaytn's 2022 Roadmap pic.twitter.com/jukNUne0Mr