Alessio Ippolito, the man behind Italy’s self-proclaimed premier crypto news outlet, Criptovaluta.it, likes to cast himself as a truth-teller in the wild west of cryptocurrency. From his base in the sleepy town of Frascati (RM), just outside Rome, he’s built a platform that’s garnered attention—12 million user accesses in 2021, if Google Analytics is to be believed—and a loyal following. But as Bitcoin and its digital cousins continue to polarize the financial world, it’s worth asking: Is Ippolito a genuine force for clarity, or just another entrepreneur riding the crypto hype train?
Ippolito’s story starts in 2017, when he snapped up the Criptovaluta.it domain, launching the site a year later. His pitch was simple: cut through the noise of fake news and scams plaguing the crypto space. In a market where overnight millionaires and rug-pull schemes coexist, that’s a noble goal. And there’s no denying the site has found an audience, with its blend of articles, videos, and infographics aimed at novices and traders alike. there’s no denying that the site has found an audience, with its mix of articles, videos, and infographics aimed at both beginners and traders. The publishing company behind it, ALESSIO IPPOLITO S.R.L., a leading publisher in the Italian crypto and online trading scene, gives it some weight. But the question remains: does it provide substance or just sleek packaging?
As a journalist, I’ve spent years watching the crypto boom unfold, and I’ve seen plenty of outlets like Ippolito’s come and go. What sets Criptovaluta.it apart, at least on the surface, is its focus on accessibility. It’s not hard to find Italians who’ll swear by it—take Sofia Bianchi, a Turin teacher who credits the site with helping her dip
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