TV streaming providers should start relying on NFTs

cointelegraph.com:

Subscription-based services have become so ubiquitous it’s hard to remember a time when they weren’t the norm. Streaming companies have sought to take advantage of that norm by fleecing consumers for everything they’re worth — just look at Netflix’s decision to start running advertisements. 

Another benefit of leveraging NFT technology is that streaming services can increasingly be used to create communities. As with all consumer culture in the digital world, we are what we consume. NFTs, however, have the potential to make the relationship between the consumer and what is consumed far more profound.

A decade ago, who would have thought digital communities based on families of JPEGs would become billion-dollar enterprises? From Bored Apes to Party Degenerates, NFTs have become identity cards, VIP passes, proof of ownership and digital art — all in one product. Why not a streaming service too?

Related: Throw your Bored Apes in the trash

If your watching habits are dominated by the likes of David Attenborough, an NFT could be built around your love of the natural world. Others like yourself will also purchase this niche membership — which could cross-streaming platforms with the money divided proportionally among the distributors, IP owners and content creators. With this compounded ultra-niche membership, we would have the basis of a community; forged together by a shared interest. For third parties, this community could be a valuable revenue stream and offer endless possibilities for partnerships and engagement. This might include discounted museum and safari tickets, livestream Q&As with top zoologists and exclusive first looks at new David Attenborough programming.

A membership product that appeals to niche interests will