Snoop Dogg revealed as co-founder of Web3-powered livestream platform

cointelegraph.com:

American rapper and actor Snoop Dogg has been revealed as one of the co-founders of a Web3-powered live streaming app called “Shiller" — adding to yet another Web3 partnership for the well-known hip-hop artist. 

The app is described as a “live broadcast platform” that aims to combine Web3 technology with real-time live-streaming content. The rap star has been named as a co-founder of the app along with technology entrepreneur Sam Jones.

Get ready for the Web3 live stream revolution! Say goodbye to the middlemen and hello to true creator empowerment with Shiller! Apply now https://t.co/w43RvAGN3t pic.twitter.com/YV9H2Wa5LF

It follows a wave of Web3 partnerships by Snoop Dogg in the last year.

In April last year, Snoop Dogg partnered with Sandbox metaverse to launch an NFT collection called “Snoop Avatars” and released a hip-hop single titled “A Hard Working Man,” which was later accompanied by a 50,000-piece NFT drop.

The rap star also partnered with Yuga Labs — the team behind Bored Ape Yacht Club (BAYC) and CryptoPunks — to perform on a metaverse-transformed stage at MTV’s Video Music Awards on Aug. 29.

Snoop Dogg also recently partnered with crypto casino Roobet, where he will serve as the firm’s “Chief Ganjaroo Officer,” according to a March 1 statement from Roobet.

As for Shiller, blockchain will feature heavily in the platform, allowing content creators to “token-gate” their streams and promote nonfungible tokens or other products from e-commerce websites.

These content creators can be paid out in cryptocurrencies such as Ether (ETH) or NFTs, which can be cashed out as fiat.

It was slated for a January release but has been delayed until April, according to Shiller’s latest update on March 2.

The launch of Shiller appears to