PLBY Group, Inc, the owners of the raunchy lifestyle magazine Playboy unveiled a new NFT project consisting of 11,953 unique 3D animated bunny avatars.
According to an Oct. 20 announcement, the number of NFTs pays homage to Playboy’s founding year of 1953 and the tokens will serve as “keys to a reimagined Playboy Club,” which gives the owners access to exclusive events, content and merchandise.
The launch of the Ethereum-based NFTs begins on Oct. 24, with a pre-sale for whitelisted investors until Oct. 26. Two public sales launch the following day, one for USD customers, and the other for those paying with ETH.
The sales are being hosted on an official “Playboy Rabbitar” website, and the NFTs will be priced at 0.1953 ETH each or the fiat
Read more on cointelegraph.com