First Play: First Web3 Game User Acquisition and Discovery Platform

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The blockchain environment we exist in – especially in the Web3 gaming space – has no effective solution to the industry dilemma that most projects are facing. Widespread adoption of Web3 may eventually become a reality, but First Play foresees the main barrier standing in the way, that is, the lack of essential tools to help games to acquire users. First Play is building result-focused gaming platform providing seamless on-boarding, engagement and distribution for Web3 games. It exists at the intersection of community, social, and Web3 gaming projects, giving our partners an overview of their potential users and actionable solutions. 

The founding team behind First Play is composed of seasoned experts who has built and executed on many of the products that powered the growth of traditional gaming industry. First Play believes this wave of innovation represents one of the greatest opportunities in the history of gaming. Blockchain offers game developers and players shared ownership and as a result true alignment for the first time. Despite this incredible opportunity in front of the industry much of the infrastructure needed for Web3 gaming projects to successfully and effectively acquire more players has yet to be built. 

First Play is creating key infrastructure and tools that will give Web3 gaming projects a clearer view of the customers they care about and a tangible way to attract and retain users. Over the next decade, we believe gaming will be the largest onramp for new people entering the Web3 space. Currently there are 3.2B+ gamers worldwide, a demographic almost 10x greater than the number of current global