Bridget Bennett/AFP via Getty Images
South Korean boy band BTS is moving forward with plans to produce non-fungible tokens despite the immense public backlash, which mainly consisted of environmental concerns that typically accompany digital assets.
Hybe, the management agency of the seven-member K-pop group, confirmed the plan to The Wall Street Journal Thursday, marking its first public comment since the criticism emerged.
«We believe NFTs have the potential for expansion and hope they will provide fans with more varied experiences and opportunities to express themselves,» John Kim, project lead of HybeAmerica that oversees the NFT business, told the WSJ.
Kim also revealed the initial launch, which will involve NFT photocards of the band
Read more on markets.businessinsider.com