The Adidas brand Adidas Originals has announced it has made a foray into the world of crypto – with a purposely obscure tweet about a partnership with the American exchange heavyweight Coinbase.

With a cryptic bent, the brand wrote:

“We’ve partnered with Coinbase. Probably nothing.”

Coinbase replied with the popular crypto community greeting “gm” (shorthand for good morning), and tagged Adidas Originals, writing: “Welcome to the party, partner!”

The move comes just days after Adidas Originals teamed up with metaverse player The Sandbox, buying a 144-parcel space in the game’s virtual space, with a map description explaining:

“Adidas Originals is diving into the Metaverse and headed for the Sandbox with our first immersive and always-on virtual

Adidas Originals & Coinbase Strike Partnership, But Keep Details Vague

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