Manchester City has teamed up with Sony to create a metaverse out of a virtual version of its soccer stadium
markets.businessinsider.comBundit Sriusaneemorakot
Champion soccer club Manchester City has joined forces with Sony to launch a virtual-reality world based around its state-of-the-art stadium.
The English premier league team made Sony a virtual fan engagement partner and together they are going to create a global online fan community within a virtual Etihad Stadium, according to a statement from Sony on Tuesday. The virtual stadium will be an exact replica of «Man City's» home stadium and will feature virtual experiences, customizable avatars, as well as interactive loyalty programs.
«At Manchester City, we have a strong pedigree of continuously embracing the latest technologies to enhance our operation — with particular focus on exploring ways to engage and entertain
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