The Sandbox
The land rush in the metaverse is turning heads as deals carry price tags of $2 million and more — and executives at two prominent digital-land development firms say valuations reflect big plans for people worldwide to shop, play and work in the virtual world.
The priciest deal so far is the $4.3 million purchase of land in The Sandbox metaverse last month by Republic Realm from videogame publisher Atari SA.
«We bought a city, or the equivalent [of one],» Janine Yorio, co-founder and CEO of Republic Realm, told Insider this week. She said the company bought a 24 x 24 parcel, with each parcel the equivalent of 100 meters. «We paid so much for it because we want to do something big, something very immersive.»
Yorio, who worked as a
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