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24.11 - 20:15
From crypto to Christie's: How an Indian metaverse king made his fortune
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business-standard.comOn January 23, several hundred partygoers packed into an unusual art gallery. Champagne flowed into glasses that floated above a black disco floor. Guests’ avatars danced to electronic music, unhindered by gravity. The host, an Indian cryptocurrency investor who goes by the name of MetaKovan, wore a purple crown.
MetaKovan — real name Vignesh Sundaresan — was holding the event in the virtual metropolis of Origin City to celebrate his recent $2.2 million purchase of a series of images by the digital artist Beeple. Sundaresan had hired architects to build the gallery in an online “metaverse” to display the works. Now, he was launching a crypto token giving buyers a stake in the art pieces.
It was a spotlight-grabbing move by MetaKovan. Two
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