An NFT collection of 10,000 Wall Street bulls sold out in 32 minutes, and soon risk-hungry collectors can double down or lose it all with new gamification feature

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Courtesy of Wall Street Memes company.

Oil painter Cam Rackam watched in awe as his collection of 10,000 Wall Street bull NFTs swiftly sold out in October last year. 

In the first five minutes of launching the NFT collection targeted at the retail traders behind the GameStop mania, a thousand of the colorfully creative bulls riding rocket ships had already sold. By about eight minutes, half of the collection was purchased.

At 32 minutes, it was sold out.

«I was popping champagne, smoking a cigar in the house, and I freaked out, you know, I freaked out,» Rackam said. «I went from being an artist for 20 years… and then in one blink of an eye, all the planning and hard work massively paid off.»

The four founders of the Wall Street Memes Instagram account — which was inspired by the massively popular Wall Street Bets subreddit that's credited with launching the meme-stock phenomenon — made about $2.5 million from the initial sale, and continue to get royalties from NFT collectors trading the bulls. The lowest price for one of the bulls is now about .2 ether, or roughly $638, according to OpenSea. 

The NFTs, digital pieces of art stored on the ethereum blockchain, are a cartoonish take on the iconic Wall Street bull statue. They're supposed to represent optimism of the stock market. Or as retail traders love to say, «stocks only go up.»

«We're just bulls,» said Boris, a cofounder of the Wall Street Memes page, who asked for his identity to remain undisclosed. «We hate short sellers. We hate bears.»

The NFT collection has become a way for traders to officially mint themselves as members of a community of retail investors. Rackam said bull holders have access to meetups and parties, and those who have multiple bulls will soon win a